Trafford is one of the North West’s most exciting visitor destinations, drawing millions with its unbeatable blend of entertainment, sport and culture; TraffordCity alone welcomes an incredible 44 million visitors every year. 

The borough’s world-class sporting landmarks, including the iconic Old Trafford and the legendary Emirates Old Trafford cricket ground, attract fans from across the globe.

Back of a family in Manchester United Football Ground
Imperial War Museum at dusk

Art, history and culture lovers are spoilt for choice in Trafford. 

From Sale Waterside and the Altrincham Garrick Theatre, to the Imperial War Museum North and the iconic cobbles of ITV’s Coronation Street, the borough offers countless unforgettable cultural experiences.

Trafford’s vibrant town centres offer destinations for shopping, socialising and feasting — from the foodie haven of Altrincham Market Hall to the buzzing high streets across the borough.

As the UK’s third‑largest shopping centre, the Trafford Centre is a magnet for visitors, welcoming around 30 million people every year. It boasts a 9.3 million–strong catchment area, with 10% of the entire UK population within just a 45‑minute drive.

Shops, palm trees and the high glass ceilings inside the Trafford Centre
Three deer under a tree at Dunham Massey park

The borough is home to more than 200 listed buildings, including the beautiful 18th‑century Dunham Massey estate, well known for its historic hall, gardens and resident deer.

Green spaces such as Sale Water Park, the Mersey Valley and Urmston Meadows offer calm, open landscapes and walking routes, providing welcome natural breaks within an otherwise urban setting.

To find out more about Trafford's powerful visitor economy, chat to our team.

Speak to our investment team